{"id":11144,"date":"2025-08-22T10:36:26","date_gmt":"2025-08-22T13:36:26","guid":{"rendered":"https:\/\/fenati.org.br\/?p=11144"},"modified":"2025-08-22T12:58:45","modified_gmt":"2025-08-22T15:58:45","slug":"ozempic-similares-interesse-dietas-buscas-pais","status":"publish","type":"post","link":"https:\/\/homolog.fenati.org.br\/en\/ozempic-similares-interesse-dietas-buscas-pais\/","title":{"rendered":"Ozempic e similares disparam em interesse e passam dietas em buscas no pa\u00eds"},"content":{"rendered":"

Ozempic –<\/strong> O Google<\/a>, principal buscador do mundo, \u00e9 um term\u00f4metro importante para medir tend\u00eancias e mudan\u00e7as de comportamento dos usu\u00e1rios. No Brasil, um levantamento do Google Trends mostrou que a procura por canetas emagrecedoras j\u00e1 ultrapassa as buscas por dietas.<\/p>\n

Segundo reportagem da Folha de S.Paulo, o in\u00edcio das vendas do medicamento Olire, conhecido como \u201cOzempic brasileiro\u201d, impulsionou fortemente o interesse pelo tema. Apenas nos primeiros sete dias de agosto, as buscas pela liraglutida, subst\u00e2ncia presente no f\u00e1rmaco e tamb\u00e9m utilizada em medicamentos como Victoza e Saxenda, cresceram 1.100%.<\/p>\n

LEIA: Golpes com QR Code evoluem e desafiam filtros de seguran\u00e7a digital<\/strong><\/a><\/p>\n

As chamadas canetas emagrecedoras funcionam com an\u00e1logos do GLP-1, horm\u00f4nio produzido no intestino que atua no controle da glicose e da saciedade. O lan\u00e7amento do Olire contribuiu para que o termo \u201ccanetas emagrecedoras\u201d se tornasse mais buscado do que \u201cdietas\u201d no Google.<\/p>\n

Al\u00e9m disso, os dados apontam que consultas por medicamentos como Ozempic, Wegovy e Mounjaro registraram crescimento constante em 2025. A alta no interesse chega a 80% no Brasil. Entre os termos mais procurados est\u00e3o \u201cozempic para emagrecer\u201d, \u201cmounjaro para emagrecer\u201d e \u201cinje\u00e7\u00e3o para emagrecer\u201d.<\/p>\n

O pa\u00eds tamb\u00e9m figura em posi\u00e7\u00f5es de destaque no ranking mundial: est\u00e1 em quarto lugar nas buscas pela tirzepatida, princ\u00edpio ativo do Mounjaro, e em oitavo nas pesquisas pela semaglutida, presente em Ozempic, Wegovy e Rybelsus.<\/p>\n

Entre as perguntas mais feitas pelos brasileiros neste ano sobre rem\u00e9dios para emagrecimento, lidera \u201co que \u00e9 Mounjaro\u201d, seguida de \u201cpara que serve Ozempic\u201d e \u201corlistate, para que serve?\u201d.<\/p>\n

(Com informa\u00e7\u00f5es de Olhar Digital)<\/strong><\/em>
\n(Foto: Reprodu\u00e7\u00e3o\/Freepik\/Alones)<\/strong><\/em><\/p>","protected":false},"excerpt":{"rendered":"

Consultas por medicamentos para perda de peso disparam, puxadas pela chegada do \u201cOzempic brasileiro\u201d<\/p>","protected":false},"author":10,"featured_media":11145,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42],"tags":[13],"class_list":["post-11144","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-sindical"],"yoast_head":"\nOzempic e similares disparam em interesse e passam dietas em buscas no pa\u00eds - FENATI<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ozempic e similares disparam em interesse e passam dietas em buscas no pa\u00eds - FENATI\" \/>\n<meta property=\"og:description\" content=\"Consultas por medicamentos para perda de peso disparam, puxadas pela chegada do \u201cOzempic brasileiro\u201d\" \/>\n<meta property=\"og:url\" content=\"https:\/\/homolog.fenati.org.br\/en\/ozempic-similares-interesse-dietas-buscas-pais\/\" \/>\n<meta property=\"og:site_name\" content=\"FENATI\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/feittinf\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-22T13:36:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-22T15:58:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/homolog.fenati.org.br\/wp-content\/uploads\/2025\/08\/design-sem-nome-32.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Julia Stoever\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@FederacaoTiBR\" \/>\n<meta name=\"twitter:site\" content=\"@FederacaoTiBR\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Julia Stoever\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/homolog.fenati.org.br\\\/ozempic-similares-interesse-dietas-buscas-pais\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/homolog.fenati.org.br\\\/ozempic-similares-interesse-dietas-buscas-pais\\\/\"},\"author\":{\"name\":\"Julia Stoever\",\"@id\":\"https:\\\/\\\/homolog.fenati.org.br\\\/#\\\/schema\\\/person\\\/5b0800dda1ad08bac67cec5eacddc965\"},\"headline\":\"Ozempic e similares disparam em interesse e passam dietas em buscas no pa\u00eds\",\"datePublished\":\"2025-08-22T13:36:26+00:00\",\"dateModified\":\"2025-08-22T15:58:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/homolog.fenati.org.br\\\/ozempic-similares-interesse-dietas-buscas-pais\\\/\"},\"wordCount\":294,\"publisher\":{\"@id\":\"https:\\\/\\\/homolog.fenati.org.br\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/homolog.fenati.org.br\\\/ozempic-similares-interesse-dietas-buscas-pais\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/homolog.fenati.org.br\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/design-sem-nome-32.jpg\",\"keywords\":[\"sindical\"],\"articleSection\":[\"Not\u00edcias\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/homolog.fenati.org.br\\\/ozempic-similares-interesse-dietas-buscas-pais\\\/\",\"url\":\"https:\\\/\\\/homolog.fenati.org.br\\\/ozempic-similares-interesse-dietas-buscas-pais\\\/\",\"name\":\"Ozempic e similares disparam em interesse e passam dietas em buscas no pa\u00eds - 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